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Why Juice It Up! is the best juice bar and smoothie franchise opportunity for you

Being healthy is more than just a trend or a New Year’s Resolution. For some people, it’s a way of life. At Juice It Up!, those are our people. Not just the guests who’ve been enjoying our fresh-squeezed juices and handcrafted smoothies since 1995, but our franchisees as well.

“I loved the juices. They were amazing. Amazing. I was like, ‘Okay! This is it!’” says Rasna Arora, a franchisee who owns two locations in Southern California. “When I started reading about Juice It Up! and I went into one of the stores to try their product, it was actually different than our competitors.”

Picture of different smoothies
Juice It Up! is a leading juice and smoothie brand that is expanding its presence and seeking passionate franchisees.

Juice It Up! is great for people who want to get to know their community and support local organizations. There’s no restaurant experience required and you don’t need a great deal of startup capital, but we do require one thing: passion for healthy living. We’re perfect for owner-operators, empire builders, those new to the country looking for uniquely American business opportunities and families looking to build a legacy for their children.

picture of rasna arora
Franchisee Rasna Arora

When Arora and her husband were looking for a business to invest in, they considered two things: first, the numbers, because her husband is an accountant. Secondly, for Arora in particular, they wanted a brand that really resonated with them.

Please continue to explore our research pages to learn more about the Juice It Up! Opportunity.

The latest from our blog

A Juice It Up!-branded smoothie bowl is topped with sliced bananas, strawberries and blueberries and sprinkled with cacao nibs.

The convenience of eating healthy

From Coachella to the corner office, Juice It Up! makes it easier for guests to eat healthy on the go. The $9 billion juice and smoothie industry is booming. Americans ...
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A photo of an article cut from a magazine shows a smaller inset photo of Noah Burgess on the left, a Chili Lime Mango Smoothie on the right next to the number 74, and text that reads Flavor & The Menu is a specialty publication that focuses on flavor and menu development as it relates to all areas of food service, and its annual Best of Flavor issue puts the spotlight on brands that are pushing the flavor profile envelope and leading the way in new trends. The ranking about our Chili Lime Mango Smoothie reads: “The combination of sweet with heat holds the attention of more and more consumers today, who seek out complexity, depth and a touch of intrigue. Juice It Up!, a raw juice and smoothie bar, investedin that combination, coming up with a limited time offering (LTO) last summer called the Chili Lime Mango Smoothies, a refreshing blend of sweet mango, citrus (orange/lemon), chili-lime salt and fresh ginger.” “First and foremost, the fresh mango combines with the layers of orange and lemon citrus flavors hit the palate with a tangy sweet note,” said Juice It up! Nutritionist and R&D Scientist Noah Burgess. “Then the slight heat of the chili-lime salt and spicy ginger create a flavor profile that is sweet, refreshing and has a nice zing.” He describes the smoothie as the most unique flavor profile on the menu. The LTO performed so well, it’s now a fixture on the regular menu. “I think it is a hit because guests are always looking for new, cravable menu items they can’t find anywhere else,” he says. “With our locations being predominantly in Southern California, this smoothie in particular really appeals to our Hispanic customer base.”

Juice It Up! featured in Flavor & The Menu

Our functional smoothie, fresh juice and superfruit bowl franchise prizes menu innovation, which drives customer traffic and helps franchisees improve the bottom line. Every time a customer dips a spoon ...
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Four smoothie bowls with toppings are arranged on a wooden crate near some green shrubbery in the sunshine. All of the clear plastic bowls have Juice It Up! branding.

Juice It Up! Recognized for Reinvention at 24th Annual Association of Corporate Growth Awards

Our smoothie, raw juice and superfruit smoothie bowl franchise combines smart strategy and outstanding execution to help drive economic growth Juice It Up! earned the coveted rank of Finalist for ...
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CEO Chris Braun stands on a stage to the left of a large screen presentation touting the benefits of Juice It Up, titled “Why Juice It Up? Good for your Health, Community and Bottom Line.” Text below reads, “Healthy Lifestyle Brand. ‘Ultra-Light’ Quick Serve Restaurant Concept, simple front and back of house. Join a well-known and 25-year established healthy food and beverage brand. ‘Plug and Play’ support -- real estate, site selection, store construction, training, Grand Opening and continued ongoing support. Relatively low store build-out costs, net worth and liquidity requirements. Opportunities for growth in new markets.”

CEO Chris Braun speaks at Franchise Times conference

Why Juice It Up! continues to grow as a top smoothie, superfruit bowl and fresh juice franchise in a booming market segment Juice It Up! started out 25 years ago ...
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How we’re using multi-platform marketing and community-building to grow our brand

How we’re using multi-platform marketing and community-building to grow our brand

We don’t just want to be the top juice bar or the best smoothie franchise. We want to be the No. 1 place for anyone seeking a healthier lifestyle. Before ...
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