MenuInnovation & creation
When you’re opening a juice bar, you want our food scientist on your side
Noah Burgess grew up in Hawaii, so a lot of the ingredients our Research and Development Food Scientist now works with were actually growing in his backyard. With his background in nutrition, food science, chemistry and physiology, Burgess understands there’s a lot more to a smoothie bowl than meets the eye.
When we first started out, we were much more known for our smoothies, and juicing was in its infancy. Over the last couple of decades, people have increasingly started paying attention to what they’re eating as the connection between poor nutrition and poor health has been validated by research over and over again.
Our product lines have expanded to meet and anticipate consumer needs, and today we offer fresh squeezed, 100% raw juices, handcrafted fruit and vegetable smoothies, superfruit smoothies and bowls, in addition to an assortment of boosts and protein enhancers, as well as wheatgrass and ginger shots, and a variety of grab-and-go snacks.
We were the first to market the superfruit açaí and we were among the first to offer pitaya. These nutrient-dense fruits play an important role in our menu because they meet that important threshold of being both delicious and nutritious. An Açaí Berry Bowl, packed with Vitamin C, antioxidants and fiber, won’t do anyone much good if it doesn’t taste great. Our juices, smoothies and bowls are a great way to fuel workouts and busy days, and they can all be great meat-free meal replacements.
LEARN MORE ABOUTOUR JUICE IT UP! FRANCHISE
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