August 20, 2025
Big news for Central California! Juice It Up!, the popular destination for açai bowls, smoothies, and raw juices, has just opened a brand-new location in Bakersfield. This marks the brand’s second store in the city and its tenth in the region, thanks to local franchisee and longtime Bakersfield resident, Morey Mirkazemi.
After bringing Juice It Up! to Bakersfield last year and seeing an incredible response, Mirkazemi is doubling down on his commitment to the community with another store—this time at Old River Ranch. Guests can expect the same uplifting atmosphere, friendly service, and menu favorites designed to fuel active lifestyles with flavor and functionality.
👉 Read the full story about Juice It Up!’s Bakersfield growth and future franchise opportunities here: Juice It Up! Opens New Location in Bakersfield, California